Growth, Brands and More
Growth, Brands and More
Decoding Transformation for Sustainability | Part 2 | Leon Ramselaar
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Decoding Transformation for Sustainability | Part 2 | Leon Ramselaar

Episode 72

In this episode, host Filiberto continues his insightful discussion with Leon Ramselaar, delving into business transformation and sustainability. They explore topics like the strategy of ‘shrinking for growth’ in fast-moving consumer goods, the role of government and private partnerships in supporting startups, and the importance of balancing operational excellence with innovation. The conversation highlights the need for long-term vision in business strategy and the challenges of creating sustainable, high-quality consumer goods amid economic pressures and regulatory differences. They also touch on the evolving landscape of electric vehicles and consumer attitudes toward sustainability. Leon expresses his frustration with the inadequate long-term planning in energy infrastructure despite initial governmental incentives.


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00:00 Introduction

01:29 Challenges in Fast-Moving Consumer Goods

04:29 The Startup and Scale-Up Journey

06:21 European vs. US Startup Ecosystem

12:07 Sustainability in Business: A Long-Term Vision

16:30 The Role of Governments and Companies in Sustainability

30:05 Conclusion

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