Growth, Brands and More

Growth, Brands and More

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Zebra-Striping Between Categories
Episode 63
1 hr ago • 
Filiberto Amati
 and 
Chris Maffeo
41:37
A New Chapter for PepsiCo?
Elliott’s Challenge to PepsiCo
Sep 11 • 
Filiberto Amati
2
Insights from the Barclays Consumer Staples Conference
A recording from Filiberto Amati's live video
Sep 9 • 
Filiberto Amati
9:01
Resilience and Reinvention in Consumer Goods
FMCG Lessons from Barclays Global Consumer Staples Conference 2025
Sep 8 • 
Filiberto Amati
Shrinking for Growth In Beverages
Episode 62
Sep 1 • 
Filiberto Amati
 and 
Chris Maffeo
1
32:04

August 2025

Six Strategic Signals Reshaping FMCG
A Hot FMCG Summer
Aug 19 • 
Filiberto Amati
2
Shopper Marketing Technology | Vedran Jelaca
Episode 61
Aug 18 • 
Filiberto Amati
1
43:57
The Science Behind Better Brews | Maciej Grajewski
Episode 60
Aug 11 • 
Filiberto Amati
1
49:06

July 2025

The Next Phase of FMCG Transformation
From Scale to Focus
Jul 29 • 
Filiberto Amati
Shrink to Grow
Episode 59
Jul 28
1
19:17
Creative Effectiveness
Embracing Ritson’s Framework, While Acknowledging Its Limits
Jul 22 • 
Filiberto Amati
1
Beyond Death's Door: Brian Ellison's Adventures
Episode 58
Jul 14 • 
Filiberto Amati
1
57:14
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