Who Got Punked?
The Mathematical Trap and the End of the BrewDog Narrative
The announcement on 14 February 2026, that BrewDog PLC has appointed AlixPartners to manage a formal sale process, signifies more than a standard corporate restructuring. It marks the definitive conclusion of the punk era in craft brewing and the beginning of a complex phase of asset disposal. After five consecutive years of pre-tax losses totalling app…




