The Evolution of Post-Pandemic Consumer Behavior
A Deep Dive into Changing Buying Habits and Brand Loyalty Shifts in the FMCG Sector
The COVID-19 pandemic has dramatically altered the habits of consumers across the globe, forcing brands in the Consumer Packaged Goods (CPG) sector to adapt swiftly to these changes. With shifts in brand loyalty, the rise of sustainable and ethical shopping, and rapid dig…
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