Branding, Innovation and International Expansion
We assist our clients in fueling growth by starting at the crossroads of three complementary – if not paradoxical – disciplines:
- Management Consulting: the “analysis before action” approach.
- Consumer/ Customer Research: the outside-in approach, both in qualitative and quantitative terms.
- Creative: the “action before analysis” method.
Our clients are multinational companies, and more and more often small and medium sized companies: they require support in the development of a brand positioning, or in their innovation efforts, and more often in their international expansion.